TouchTunes, an interactive music and entertainment platform found widely in bars, has announced a new partnership with Lucra, a gamification technology provider. This collaboration aims to enhance bar entertainment by allowing patrons to engage in real-money gaming competitions, such as darts, through the TouchTunes’ mobile app. The integration, set to launch in late 2024 through the FunWallet feature, enables both in-person and remote gameplay. Key functionalities include score tracking, win rates, and leaderboards. To address responsible gaming, features such as setting limits and self-exclusion will be integrated into the software. Users must be 18 or older to participate. Both companies express enthusiasm for the partnership, emphasizing the aim to create memorable and competitive social experiences.

Entertainment, Technology, Hospitality,United States