Floify, a leading mortgage point-of-sale (POS) solution provider, heralds a strategic move in expanding their market presence through the appointment of Jason Mapes as the new head of sales. Mapes, who boasts 23 years of industry experience, has notably impacted sales strategy and growth in previous roles at various well-established companies including nCino, Ellie Mae (now ICE Mortgage Technology), Unify, and Lenders One. His extensive background encompasses loan origination, branch management, and sales, equipping him with a comprehensive understanding of the mortgage technology ecosystem. Floify, under the umbrella of Porch Group, Inc. (NASDAQ: PRCH), has maintained a focus on innovation highlighted by recent launches such as the Broker Edition and Lender Edition to support brokers and lenders in enhancing borrower experiences and optimizing loan processing costs. Met with praise from Floify’s president and general manager, Sofia Rossato, Mapes’s appointment aligns with Floify’s ambitious growth trajectory. His sales expertise is anticipated to bring Floify’s solutions to a broader user base, advancing the company’s competitive edge in a technology-centric financial landscape. The forward-looking statements from Floify project a vibrant outlook, though they are tempered with an acknowledgment of the various risks and uncertainties inherent in business expansions and reliance on regulatory approvals. Floify aspires to cement its brand among consumers, bolster its strategic partnerships, and continuously innovate its offerings. Financial details regarding Mapes’ appointment or the financial implications for Floify’s business operations were not disclosed in the press release.

Mortgage Finance, Financial Technology (Fintech),Boulder, Colorado, USA