HOPSCOTCH Groupe, key player in social web management, public relations, event planning, and marketing services, has announced the completion of acquiring the remaining 34% stake of its subsidiary SOPEXA, effectively owning 100% shares. SOPEXA, known for promoting agri-food products and recently augmented by Interface Tourism agencies, provides HOPSCOTCH with an extensive global network, boasting 40 offices across 5 continents and operational reach in over 60 countries. With this acquisition, HOPSCOTCH plans to rapidly implement its brand and accelerate existing marketing, commercial, and operational synergies worldwide. The move is aligned with the group’s strategy of international expansion and solidifying its communication consultancy, particularly in the Art de Vivre sector. The goal is for every office to offer a comprehensive suite of sector-specific expertise and capabilities. HOPSCOTCH Group, guided by an entrepreneurial spirit and diverse expertise synergies—spanning influence, digital, event planning, public relations, and marketing services—aims for global PR success. With approximately 1000 collaborators across its various communication branches in France and international hubs in Asia, America, Europe, and the Middle East, the group fosters value through meticulous relationship capital management. Its integrated international network ensures a robust operational presence in key markets, as reflected in the group’s 271 million euros in business volume and 93 million euros in gross margin in 2023.

Public Relations and Communications, Food and Beverages,Global, France